Sell Yourself: Interview Techniques
Dressing for the interview is covered in our ‘Suit Yourself’ resource page. The employer has got your CV, so now you need to project a positive image in the interview itself. Whole books have been written on how to succeed at interviews but these are the tips that we believe will make a significant difference.
Preparation and planning
Prepare thoroughly. This is the key to success. Ensure you take proof of identity, certificates as evidence of your qualifications and examples of your previous work. Research the company, through the internet or marketing material. Find out the size, the history, the client base, income revenues, the competition, future plans. Plan your answers to standard questions but don’t learn them; you need to be flexible. Ensure you have up to date knowledge of developments in your sector.
Arriving early
This could be in our ‘goes without saying’ section but it is so important, it needs singling out. Arriving late, blaming traffic or getting lost, sends the signal that you are not taking the post or your potential employer, seriously. It is, quite simply, unacceptable.
Body language
The word ‘language’ gives the game away. It is a method of communication. Employers will intuitively draw conclusions from your posture, gestures and expressions. You want to be seen as open and attentive; not closed and bored. It is a massive topic. Google it. It will prove worthwhile.
Listening
This is surprisingly difficult given the situation. It is all too easy for a tape to be running in your head, going over possible questions or ‘knock them dead’ answers. But listening closely is just so essential. You do not want to miss any information offered or ask for it to be repeated. You have to concentrate.
Answering the question
An interview is like an examination. If you don’t answer the question you won’t get any marks. So many job applicants answer the question they wanted to be asked or the question they thought they were asked. Don’t let this happen to you.
Giving examples
If you are asked about your skills, either technical or behavioural, then give precise examples to illustrate your previous success. Anyone can say that they are good at planning. Prove it.
Asking the questions
Prepare questions to ask. These could involve, for example, opportunities for promotion or training. Ask when and how, you will know if you have been successful. Ask for feedback on the interview, whether you get the job or not. It will be invaluable.
Projecting personality
People buy people. They have to like you. Connect with the panel. Remember their names. Show them that you are a flexible team player who is co-operative and reasonable.
Goes without saying: smile, maintain eye contact, stay calm; do not discuss your personal life.
